Incorporating Social Media Marketing To Your Existing Digital Marketing For Maximum Reach, Retention, and Relationship-Building
At WDB Agency, we understand that your company’s success in social media requires a deep understanding of your customers’ needs and their journey throughout all stages of the buying process
Our social media marketing experience at WDB Agency Marketing spans all the major social networks and a variety of niche sites, including Google+, Facebook, Twitter, LinkedIn, Pinterest, Instagram, SlideShare, and YouTube.gy
The experimentation era in social media marketing is long over. Social media has proven to be a viable and potentially lucrative marketing channel for B2B and B2C companies of all sizes and industry vertical. As more and more companies increase their presence on social media, it is more important now than ever that you provide value, not add to the clutter already on the social web. The reigning champions of social media are the brands that listen to their community, and deliver worthwhile information based on what they hear.
At WDB Agency, we understand that your company’s success in social media requires a deep understanding of your customers’ needs and their journey throughout all stages of the buying process. We specialize in crafting targeted, high quality content that serves to attract, engage, and even convert customers as they factor their social relationships into their purchasing decisions. A successful social media strategy ties outcome to overarching business goals and connects you with the right prospects and customers on the platforms where you’ll find them. It engages your loyal fans, friends, and followers through a combination of organic and paid advertising.
Social Media Strategy
A social media strategy is your brand’s roadmap for building awareness and engagement on social media channels. While we customize the approach for your specific needs, a social media strategy includes an audit of existing social media profiles, goals and objectives, audience targets, approach and implementation recommendations.
Listening is a huge component of strategy and understanding goals and objectives acts as a starting point. WDB Agency Marketing make recommendations for improving a brand’s social media visibility, reach and engagement with specific targeted audiences.
Social Listening & Real-Time Monitoring Services
Social listening and real-time monitoring work hand-in-hand to help brands better understand the quantity, quality and sentiment of mentions online.
Integrating social listening and real-time monitoring into a social media strategy will help you get more in-tune with your audience, based on what they’re already saying. By monitoring constantly, you can identify what’s working, quick wins for improving your approach, and nurturing your audience to make it stronger, larger and more engaged.
Campaign Amplification Services
An essential but commonly overlooked element of creating a successful digital marketing campaign is the amplification of the content. Because why does it matter how good your content is if no one sees it?
WDB Agency Marketing approaches social media campaigns with an integrated mix of digital marketing tactics to best fit your brand’s and audience’s needs. Our approach to social media specific campaign amplification includes strategy and content for brand amplification, employee amplification, influencer amplification and paid social media to provide ample opportunities for your target audience to engage with your campaign content.
Content Development & Distribution
Social media content must be relevant, valuable, and timely to make a lasting impression on your target audience. The way that a brand distributes that content is also crucial to reaching the right audiences in the right social media channels at the right time.
Just as with any other content marketing strategy, it’s important that content created for social media platforms is tailored to meet the needs of those specific audiences. Our expertise allows us to make suggestions based on new trends, years of experience and research and a deep understanding of the brand’s goals and objectives.
Social Media Measurement & Optimization
Social media marketing metrics act as the proof of performance. Without measurement, it would be nearly impossible to understand what’s working, what’s not and how to optimize the approach to garner better results.
Our social media experts understand the metrics and can easily communicate results. Using that data to determine what worked and where opportunities lie, WDB Agency then makes suggestions to improve for future social media campaigns.
You Have a Goal, We’ll Help Reach It
Looking to take your Social Media Marketing game to the next level? WDB Agency Marketing is here for you.