The English translation from Zulu, Bantwana means children. Bantwana is a mission driven nonprofit focused on improving the wellbeing of vulnerable children and their families affected by HIV, AIDS and poverty in sub-Saharan Africa.
For years, Bantwana’s team had focused on their mission engaging governments, supporting NGOs and improving the lives of children. Telling the story on the other hand was very difficult. For a mission driven organization, online presence is a key, but marketing team was struggling with growing it and managing the website was a big challenge. At some point, it was clear that branding, website and messaging needed to be updated.
For WDB it was an amazing opportunity to support a great cause and help Bantwana’s team make a difference in the world.
Our work has begun with an initial phase of discovery, connecting with team leaders from Boston, Zimbabwe, Malawi, Uganda and Tanzania. They all had in common the passion for work they were doing. They were eager to share success stories and how these stories translated into changing lives of children. Together we explored different persona types and explored various opportunities to engage NGOs, community leaders and new donors.
Drawing inspiration from over 20 years of experience, our team created an engaging design driven by research and data to connect with the audience and showcase Bantwana’s mission.
The design of the website is heavily influenced by the beautiful images that Bantwana’s team captures. These images tell whole the story and the difference Bantwana makes in lives of children in sub-Saharan Africa.
90% of our customers come back, 95% of new customers are referrals and 100% have credited our work and exceptional service.
To support our business development goals, it was vital to design a website that represented our experience that would help position us for future growth. The value we received from WDB is immeasurable, and has been crucial in helping us take a big step in the direction of our goals.
Julie Reece / VP Marketing, Rize One
High quality work and high quality interactions. The team at WDB produced a fantastic website while meeting all deadlines on a very tight timeline. Their responsiveness was great, including through the holiday season, and working together was both engaging and fun. I would highly recommend WDB to anyone looking to increase their digital footprint.
WIll Wagner / Marketing Director, Psy Therapeutics
I would never have thought of all the wonderful ideas that WDB team came up with to help us create unique marketplace e-commerce platform. I love this company and cannot say enough positive comments about them.
David Talamas / Founder, CEO Talamas
You truly can’t find a better partner. WDB team really listens to what we are trying to accomplish with each project, but isn’t afraid to offer a different and better direction or idea based on best practices and extensive experience.
Charlie Flanagan / VP Marketing, Building Engines
We evaluated different companies before moving forward with WDB for ArcLight IT's website redesign. I enjoyed working with the WDB team for thier attention to detail, clear expectations, and advanced knowledge of industry and image that I could tap into. WDB team was responsive, available even after our launch for questions, and thoroughly impressed me with their professionalism. I would highly recommend working with WDB.
Bethany Murray / VP Marketing, ArcLight IT
Great company and great experience working with Gil and his team. I really enjoyed being able to make an appointment an go to their office. We were able to go over the design in person, and I was also able to go back later after the site was up and have him explain maintenance issues. Also great to do business locally! Very happy with clean design of site and easy function. Great job guys!