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Marketing Strategy: How to Plan Yours in 12 Steps
No matter what industry you’re in, you have to market yourself in some way. It’s just a must if you’re to bring in new clients or customers on regular basis.…
Continue ReadingMarketing Strategy Guide and Implementation Examples To Power Your Campaigns
If your business has an online presence, it’s essential that you invest in marketing. Like, yesterday. It’s the only way to bring new eyeballs to your website, your content, and…
Continue ReadingHow to Succeed in Enterprise SEO?
Enterprise SEO, on its surface, sounds as if it refers to any search engine optimization efforts done at the enterprise level. And in a lot of ways, that is actually…
Continue ReadingWhat is Structured Data? And Why Should You Implement It?
If you’re running a website, SEO is likely something on your mind at least some of the time. Optimizing for search engines can be vitally important, as organic search is…
Continue ReadingWhat is Technical SEO?
Technical SEO is a crucial part of a great SEO strategy and it shouldn’t be overlooked. Understanding technical aspects of search engine optimization and making sure your website is properly…
Continue ReadingMeta Description – How to Efficiently Make it Perfect
SEO is a great way to boost the organic traffic to your website. However, it’s also tricky to keep up with as the algorithm rules constantly change. Not to mention, SEO…
Continue ReadingGet your brand marketing ready for the holiday season 2020
When you run a business, it’s essential to have a clear idea about your branding. You likely know already this can involve things like a recognizable logo, a coherent color…
Continue ReadingHoliday Marketing 2020 Strategies: How to Prepare Now
Can you believe it? We are nearing the holiday season already. In some ways, 2020 has felt as though it’s lasted forever and a day, and in others it has…
Continue ReadingBenefits of Working with a Digital Marketing Agency
You’ve heard all of the commercials say it: these are uncertain times we’re living in. COVID-19 really threw the world for a loop and as we continue to struggle with…
Continue ReadingAHREFS team spent $33115 On their New Homepage copy. What can we learn from their experience?
Recently I was browsing the web and came across a video posted by ahrefs CMO Tim Soulo in his Saas marketing vblog. This video episode caught my attention because the…
Continue ReadingWhat is Inbound Marketing and How it Can Help You Grow Your Audience?
Picture this: it’s Saturday evening and you’re in front of your TV, watching your favorite show. And then, as it always happens, it’s time for a commercial break. To make…
Continue ReadingWhat Does SEO Stand for and How Does it Work?
Are you looking to learn more about SEO and how it works? Wondering what SEO stands for? You’re in the right place. Let’s begin. What Does SEO Stand For? SEO…
Continue Reading9 Content Marketing Examples You Need to See and Can Learn From
According to statistics compiled by HubSpot, 70% of marketers are investing in content marketing. On top of that, 78% of consumers prefer to familiarize themselves with a company through articles…
Continue ReadingWhat is Remarketing and How Does it Work?
How many times have you gone to a website, looked at their products, and left without buying anything? And, more importantly, how long before you started seeing ads for that…
Continue ReadingWhat is Direct Marketing? Benefits, Goals and Channels.
When it comes to marketing your business, there is no shortage of marketing strategies to try. Direct marketing is one of them and it’s often considered one of the most…
Continue ReadingWhy Should You Link Your Google Ads Account to Search Console?
If you’re running Google Ads, it’s important to stay on top of the ad campaigns and understand how they’re performing so you can present accurate reports. But if you haven’t…
Continue ReadingMarketing Strategy Examples and Tips for Improving Yours
As a business owner, you know how important marketing is for company growth. But if you’re flying from one idea to the next and trying to be active on all…
Continue ReadingWhy Marketing is Important in the New Normal COVID-19 Era
It came seemingly out of nowhere. COVID-19 emerged and turned our world upside down in a matter of weeks. Some businesses transitioned their companies into remote work; some temporarily shut…
Continue Reading10 marketing objectives examples – a start to finish guide
Marketing your business is one of the most important activities for any business owner. However, not all marketing is equal. If you want to see your marketing efforts pay off,…
Continue ReadingKeep your brand relevant during a crisis
Some days it just feels like crisis is in the air. Those nights when every headline we come across is even more anxiety inducing than the last. During the crisis…
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